ABOUT
Bridging the gap between ambition and performance
SaGe Ascend is an operator-led revenue growth consultancy providing fractional CRO/CCO leadership and time-bound revenue acceleration for B2B services, SaaS and technology-enabled businesses.
I work with founders, CEOs, boards and investors to fix how the business goes to market and align teams around what actually drives predictable growth.
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I founded SaGe Ascend to address a gap I saw repeatedly from inside growing B2B businesses: strong ambition at leadership level, capable teams on the ground - but a disconnect in how revenue is actually generated, forecast and scaled.
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I have held CEO and CRO-level roles, led global go-to-market organisations, and worked across SaaS, data and insight platforms, and technology-enabled B2B services - including environments shaped by regulation and compliance, such as sustainability and ESG-driven sectors.
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While sector context matters, my work focuses on the repeatable patterns that drive (or block) growth: how value is positioned, how revenue is generated and forecast, and how teams execute under pressure.
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Too often, businesses know where they want to get to but struggle with the “how”. Growth plans exist, but execution becomes fragmented, priorities blur, and leaders get pulled back into day-to-day commercial firefighting.
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SaGe Ascend bridges that gap by working inside the business - not as an adviser on the sidelines, but as an embedded operator bringing structure, discipline and clarity to go-to-market execution.
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It’s not about frameworks or theory. It’s about helping the business perform - and leaving it stronger than when I arrived.
From strategy to action
SaGe Ascend exists to help businesses move from intent to execution. Not by producing more strategy decks, but by translating ambition into practical, repeatable ways of working across sales, marketing, customer success and leadership.
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We focus on fixing the entire revenue system, not isolated functions - aligning go-to-market priorities, decision-making, accountability and cadence so the business can execute with confidence and predictability.
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Our work is hands-on, time-bound and outcome-led. The goal is not dependency on SaGe Ascend, but a business that can perform consistently after we step away.
Three pillars
The philosophy that drives us centres on three key pillars:
Start with clarity about the revenue system
Growth issues rarely sit in one function. Most are not caused by a lack of effort or capability. They usually stem from misalignment: functions pulling in different directions, unclear ownership, conflicting goals, and conversations that aren’t happening openly for fear of repercussions.
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SaGe Ascend creates clarity across leadership and teams so the business can operate and execute as a single, aligned system.
​Work inside the business, not around it
Change only sticks when it is built with the people who have to live with it.
SaGe Ascend works inside the business alongside sales, marketing, customer success and leadership teams - getting into the detail, making decisions, and helping teams operate differently day to day.
Leave the business stronger than you found it
The aim is not dependency on SaGe Ascend.
It is clarity, confidence and discipline that remain after we step away: simple operating rhythms, clear ownership, shared language around growth, and teams that can perform without constant senior intervention.
The founder
Nathan Wimble
Nathan Wimble is a CEO- and CRO-level growth operator who works best in businesses where things are evolving fast - new categories forming, markets shifting, or growth ambition outpacing execution. Much of his career has been spent inside SaaS, data and insight platforms, and technology-enabled B2B services, including sectors shaped by regulation and compliance such as sustainability and ESG.
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Nathan is drawn to complexity rather than polish. Founder-led businesses finding their next phase. PE-backed companies under pressure to deliver. Teams working hard but pulled in different directions. His work focuses on creating clarity where there is noise, alignment where there is friction, and momentum where progress has stalled.
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He founded SaGe Ascend to bring hands-on operator experience into businesses at moments that matter - without adding permanent senior cost. Nathan works alongside teams, gets into the detail, and is comfortable having the honest conversations required to move performance forward.
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Clients consistently describe Nathan as calm under pressure, direct without being abrasive, and deeply invested in helping people perform at their best. Outside work, he is a committed family man, which shapes how he thinks about sustainable performance - building businesses that succeed without burning out the people inside them.
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"Nathan got up to speed very quickly in a challenging business environment and inherited a well-established team with strong personalities. He brings a meticulous, transparent approach that sets clear expectations and delivers results, underpinned by genuine energy and commitment to both the business and the people.”
Sales Director, The CarbonNeutral Company
